Bruce Kelly

Bruce is Senior Columnist for InvestmentNews, a leading publication for financial advisors and the wealth management industry.

An award-winning journalist, Bruce’s career at InvestmentNews began in 2000, two years after the launch of the newspaper. He has covered the brokerage industry ever since, focusing on financial advisors’ pay, the products they sell, and the firms on and off Wall Street where they work.

His reporting in the financial crisis 2008 and thereafter shed light on the many shortcomings of the financial advice industry, from weak regulation to the collapse of many broker-dealers.

Bruce writes an award-winning column, On Advice, and his daily breaking news reports give clarity and insight into what’s happening behind closed doors at the largest brokerage firms in the country.

Before becoming a journalist, Bruce taught middle school and high school English in Manhattan and Caracas, Venezuela, for a decade. He is the co-author of a 2010 book, “Financial Serial Killers,” and has two children.

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Bruce Kelly
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Osaic prevails in massive investor lawsuit involving ex-broker facing FINRA inquiry
INDEPENDENT BROKER DEALERS JAN 20, 2026
Osaic prevails in massive investor lawsuit involving ex-broker facing FINRA inquiry

Investors who made the claim against Triad - and lost - were seeking as much as $34 million in damages.

Bank of America, Morgan Stanley, continue to add assets and clients
WIREHOUSES JAN 16, 2026
Bank of America, Morgan Stanley, continue to add assets and clients

Meanwhile, large banks reduced the number of employees in 2025.

Can a former advisor win a fight with the Securities and Exchange Commission?
OPINION JAN 15, 2026
Can a former advisor win a fight with the Securities and Exchange Commission?

Former insurance agent Dean Vagnozzi claims SEC has dragged his name and reputation through the mud.

Merrill warns about crypto as financial advice industry warms to digital assets
WIREHOUSES JAN 15, 2026
Merrill warns about crypto as financial advice industry warms to digital assets

Roughly one-third, 32%, of financial advisors invested in crypto for client accounts in 2025, up from 22% in 2024, according to a new survey.

LPL, Ameriprise report online attacks on clients’ accounts, data to Maine
INDEPENDENT BROKER DEALERS JAN 13, 2026
LPL, Ameriprise report online attacks on clients’ accounts, data to Maine

A number of financial advice firms over the past several years have reported similar data breaches.

Small B-Ds still get plenty of FINRA’s ire as actions against firms fall, attorneys say
REGULATION, LEGAL & COMPLIANCE JAN 12, 2026
Small B-Ds still get plenty of FINRA’s ire as actions against firms fall, attorneys say

'FINRA’s 2025 disciplinary statistics reflect a significant reining-in of FINRA’s enforcement program,' according to analysis.

Blue Owl BDC boosts share buyback in 'uncommon' offer to investors
INDEPENDENT BROKER DEALERS JAN 12, 2026
Blue Owl BDC boosts share buyback in 'uncommon' offer to investors

The liquidity increase at the nontraded Blue Owl Technology Income Corp. comes as some advisors and clients are bailing from BDCs.

Using AI carries specific risks for financial advice firms, warns Merrill
WIREHOUSES JAN 08, 2026
Using AI carries specific risks for financial advice firms, warns Merrill

AI tools are highly complex and may be flawed, hallucinate and reflect biases, according to Merrill.

Eyeing bankruptcies, some clients bail on BDCs, private credit
ALTERNATIVES JAN 08, 2026
Eyeing bankruptcies, some clients bail on BDCs, private credit

Declining distribution rates at some BDCs didn’t help either.

Blackstone REIT offers bonus shares in move that could goose sales
ALTERNATIVES JAN 07, 2026
Blackstone REIT offers bonus shares in move that could goose sales

The incentive program will translate into an extra 1% of shares for clients who put money into the REIT through April 1.