AssetMark offers advisers free tool to value their business

AssetMark Inc., a Concord, Calif.-based provider of investment and consulting services for advisers, has launched a free, online tool designed to help advisers determine the estimated value of their business.

The tool also identifies areas of strength and pinpoints opportunities for improvement, AssetMark said in a release. The assessment covers practice management, marketing, operations and staffing, as well as an overall valuation score relative to industry benchmarks.

(More: Thinking about M&A? Keep these three issues in mind)

Additionally, the firm said it is offering free resources to help advisers identify buyers or sellers, conduct due diligence and transition clients.