Wealthfront introduces individual stock picking
Investors can now buy and sell stocks and fractional shares with zero trading commissions, marking a shift from the company's previous emphasis on the value of passive investing.
Wealthfront is introducing individual stock trading for clients, a significant change for a company that has long emphasized the value of passive investing.
Like other retail brokerage apps, Wealthfront Stock Investing offers fractional shares, zero trading commissions and a $1 minimum.
The co
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