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How to coach clients through their financial blind spots

Clients will appreciate candor, but they're not always prepared to apply what they hear.

I have a secret. Now, what I'm about to tell you won't sound like much of a secret. But I promise most people don't realize this secret applies to them. It comes in two parts:

1. We all have blind spots.

2. We can't see them.

Obvious, right? But the tragic reality is that most of us struggle with

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