Bruce Kelly

InvestmentNews

Bruce Kelly

Senior Columnist

26 years experience

Bruce's specialty topics

Legal and compliance Advisor compensation Alternative investments

Bruce is Senior Columnist for InvestmentNews, a leading publication for financial advisors and the wealth management industry.

An award-winning journalist, Bruce’s career at InvestmentNews began in 2000, two years after the launch of the newspaper. He has covered the brokerage industry ever since, focusing on financial advisors’ pay, the products they sell, and the firms on and off Wall Street where they work.

His reporting in the financial crisis 2008 and thereafter shed light on the many shortcomings of the financial advice industry, from weak regulation to the collapse of many broker-dealers.

Bruce writes an award-winning column, On Advice, and his daily breaking news reports give clarity and insight into what’s happening behind closed doors at the largest brokerage firms in the country.

Before becoming a journalist, Bruce taught middle school and high school English in Manhattan and Caracas, Venezuela, for a decade. He is the co-author of a 2010 book, “Financial Serial Killers,” and has two children.

How I think about writing for this industry…

“I love covering the financial advice business. We write about financial advisors and how they care about clients' lifesavings - what is more important than that?”

Awards and recognition

  • 2 SABEW awards
  • Neal Award

Also published by

Co-author of "Financial Serial Killers"

Read the latest stories by Bruce

Bruce Kelly
Displaying 3542 results
What's LPL's recruiting deal for employee advisers?
INDEPENDENT BROKER DEALERS SEP 15, 2021
What's LPL's recruiting deal for employee advisers?

LPL's new deal to attract employee advisers has two parts: an upfront signing bonus and a second bonus that's paid over several years.

Morgan Stanley's broad new pipeline for clients
PRACTICE MANAGEMENT SEP 15, 2021
Morgan Stanley's broad new pipeline for clients

Recent acquisitions have created a "funnel" for new clients, said Jonathan Pruzan, the firm's chief operating officer. The company now has more than 14 million net relationships.

SEC continues to smack firms over conflicts around fund fees
PRACTICE MANAGEMENT SEP 14, 2021
SEC continues to smack firms over conflicts around fund fees

Rothschild and MML Investors Services are latest to be penalized for inadequate communications to clients concerning fund fees.

Wells Fargo taps senior female executive for new wealth management role
PRACTICE MANAGEMENT SEP 10, 2021
Wells Fargo taps senior female executive for new wealth management role

Heather Hunt-Ruddy previously held the role of head of business development and is remembered by some financial advisers for an apt analogy about Tater Tots.

Why Wall Street just isn't Wall Street anymore
PRACTICE MANAGEMENT SEP 10, 2021
Why Wall Street just isn't Wall Street anymore

The Covid-19 pandemic has caused many to question the need to work in or continue their professional lives in Manhattan. Advances in technology have made working in an office in or close to Manhattan less important.

Merrill spiffs up broker workstation, adds client banking information
FINTECH SEP 09, 2021
Merrill spiffs up broker workstation, adds client banking information

The change in the broker workstation is part of a broad effort, dubbed internally Project Thunder, to make work life a little bit easier and more comfortable for Merrill's advisers.

Hightower makes sixth deal in 2021
RIA NEWS SEP 07, 2021
Hightower makes sixth deal in 2021

2021 continues to see a surge of buying of RIAs from various kinds of acquirers.

LPL grabs former Voya team with $400 million in assets
INDEPENDENT BROKER DEALERS SEP 07, 2021
LPL grabs former Voya team with $400 million in assets

LPL made clear it was eyeing Voya financial advisers after Cetera Financial Group Inc. said it was buying the firm in February.

American Century rigs hiring at its employees' expense
PRACTICE MANAGEMENT AUG 27, 2021
American Century rigs hiring at its employees' expense

I thought we were all supposed to be free-wheeling capitalists in the financial advice industry — unless you recently worked for mutual fund giant American Century Companies and at least one of its local competitors.

LPL, Commonwealth start to gain traction with wirehouse reps
INDEPENDENT BROKER DEALERS AUG 24, 2021
LPL, Commonwealth start to gain traction with wirehouse reps

For decades, the prevailing wisdom among recruiters and industry executives has been that wirehouse advisers are far less likely to move to independent broker-dealers than other advisers.