Bruce Kelly

A former middle school and high school English teacher, Bruce Kelly started at InvestmentNews in 2000 as the brokerage reporter after a two-year stint at sister publication Pensions & Investments. He writes a bi-weekly, award winning column, On Advice, and covers the independent broker-dealer industry.

Bruce Kelly
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UBS, as expected, losing financial advisors in the US; headcount drops 3.2% YoY
INDEPENDENT BROKER DEALERS MAY 01, 2025
UBS, as expected, losing financial advisors in the US; headcount drops 3.2% YoY

Toward the end of last year, UBS said it was redrawing its pay plan for advisors, but "every time one of the big firms like UBS tinkers with the advisors' compensation, some of them say, that's it, that’s the last straw," recruiter Danny Sarch said.

Edward Jones joins the crowd to sell more alternative investments
ALTERNATIVES APR 29, 2025
Edward Jones joins the crowd to sell more alternative investments

"There's a big pull to alternative investments right now because of volatility of the stock market," Kevin Gannon, CEO of Robert A. Stanger & Co., said.

Cetera's job cuts to reduce 5% of staff
INDEPENDENT BROKER DEALERS APR 28, 2025
Cetera's job cuts to reduce 5% of staff

Last week's layoffs totaled at least 130 Cetera employees, according to a senior industry executive.

Independent Financial Group taps industry veteran Keefe as new president, COO
INDEPENDENT BROKER DEALERS APR 25, 2025
Independent Financial Group taps industry veteran Keefe as new president, COO

IFG works with 550 producing advisors and generates about $325 million in annual revenue, said Dave Fischer, the company's co-founder and chief marketing officer.

Commonwealth advisors, employees, let it all hang out on Reddit
OPINION APR 24, 2025
Commonwealth advisors, employees, let it all hang out on Reddit

"It's like a soap opera," says one senior industry executive.

More layoffs to come at Cetera?
INDEPENDENT BROKER DEALERS APR 23, 2025
More layoffs to come at Cetera?

A company spokesperson called the layoffs a "small reduction in our workforce."

Rogue rep, formerly with United Planners', keeps costing firm damages
INDEPENDENT BROKER DEALERS APR 22, 2025
Rogue rep, formerly with United Planners', keeps costing firm damages

United Planners' costs related to lawsuits and regulators' actions into the advisor continue to rise.

Judge OKs release of $400 million to besieged GPB investors
ALTERNATIVES APR 21, 2025
Judge OKs release of $400 million to besieged GPB investors

Meanwhile, GPB senior executives' sentencing for fraud pushed to May.

Layoffs looming in wild 2025?
INDEPENDENT BROKER DEALERS APR 16, 2025
Layoffs looming in wild 2025?

Wealth management job cuts at Edward Jones and Morgan Stanley are linked to a sinking stock market, tariff battles and the unknown, say industry executives

Latest salvo in Ameriprise, LPL trade war is charge of a data breach
INDEPENDENT BROKER DEALERS APR 15, 2025
Latest salvo in Ameriprise, LPL trade war is charge of a data breach

Ameriprise has targeted LPL in at least four complaints since January 2024, alleging its competitor had unfairly hired its financial advisors.