Bruce Kelly

InvestmentNews

Bruce Kelly

Senior Columnist

26 years experience

Bruce's specialty topics

Legal and compliance Advisor compensation Alternative investments

Bruce is Senior Columnist for InvestmentNews, a leading publication for financial advisors and the wealth management industry.

An award-winning journalist, Bruce’s career at InvestmentNews began in 2000, two years after the launch of the newspaper. He has covered the brokerage industry ever since, focusing on financial advisors’ pay, the products they sell, and the firms on and off Wall Street where they work.

His reporting in the financial crisis 2008 and thereafter shed light on the many shortcomings of the financial advice industry, from weak regulation to the collapse of many broker-dealers.

Bruce writes an award-winning column, On Advice, and his daily breaking news reports give clarity and insight into what’s happening behind closed doors at the largest brokerage firms in the country.

Before becoming a journalist, Bruce taught middle school and high school English in Manhattan and Caracas, Venezuela, for a decade. He is the co-author of a 2010 book, “Financial Serial Killers,” and has two children.

How I think about writing for this industry…

“I love covering the financial advice business. We write about financial advisors and how they care about clients' lifesavings - what is more important than that?”

Awards and recognition

  • 2 SABEW awards
  • Neal Award

Also published by

Co-author of "Financial Serial Killers"

Read the latest stories by Bruce

Bruce Kelly
Displaying 3542 results
Morgan Stanley's new CEO Pick has wealth management in his veins
INDEPENDENT BROKER DEALERS JAN 16, 2024
Morgan Stanley's new CEO Pick has wealth management in his veins

Industry executive warns it will take time for Pick to earn the trust of advisors.

RIAs to have a rollicking year
RIA NEWS JAN 16, 2024
RIAs to have a rollicking year

In the wake of Fisher Investments deal chatter, 2024 will likely be studded with significant transactions involving registered investment advisors.

Wirehouses to continue bleeding advisors in 2024 
WIREHOUSES JAN 16, 2024
Wirehouses to continue bleeding advisors in 2024 

As the migration to independent broker-dealers and RIAs continues, concerns about the Big Four’s compensation plans may be contributing to the outflow.

Wells Fargo Advisors to sell new bitcoin ETFs
ALTERNATIVES JAN 12, 2024
Wells Fargo Advisors to sell new bitcoin ETFs

'We’ve made significant investments the last few years across our franchise to better serve our customers, and help drive growth,' says Wells CFO Mike Santomassimo.

Broker-dealers and bitcoin ETFs: To sell or not to sell?
ALTERNATIVES JAN 11, 2024
Broker-dealers and bitcoin ETFs: To sell or not to sell?

'Financial advisors don’t understand bitcoin,' one senior executive notes. 'It's a disaster waiting to happen.'

Finra watching crypto assets, brokers in 2024
INDEPENDENT BROKER DEALERS JAN 09, 2024
Finra watching crypto assets, brokers in 2024

Finra reveals it's keeping tabs on salespeople and financial advisors who are involved in the marketing and sale of digital assets.

Raymond James' Reilly sees comp soar in 2023
INDEPENDENT BROKER DEALERS JAN 08, 2024
Raymond James' Reilly sees comp soar in 2023

Total compensation for the IBD's CEO hit $34.9 million in the company's fiscal year ended Sept. 30.

Ken Fisher potentially seeking 'some liquidity': Source
RIA NEWS JAN 04, 2024
Ken Fisher potentially seeking 'some liquidity': Source

'Apparently, he doesn't want private equity money,' source says of the 73-year-old executive chairman of Fisher Investments.

'This LPL case is a grab bag,' says industry attorney
ALTERNATIVES JAN 02, 2024
'This LPL case is a grab bag,' says industry attorney

Finra hits LPL, Interactive Brokers with fines as 2023 closes.

Lincoln deal caps year of change at Osaic
INDEPENDENT BROKER DEALERS JAN 01, 2024
Lincoln deal caps year of change at Osaic

But what will the ultimate asking price for Osaic be as the firm moves toward an IPO?