Bruce Kelly

Bruce is Senior Columnist for InvestmentNews, a leading publication for financial advisors and the wealth management industry.

An award-winning journalist, Bruce’s career at InvestmentNews began in 2000, two years after the launch of the newspaper. He has covered the brokerage industry ever since, focusing on financial advisors’ pay, the products they sell, and the firms on and off Wall Street where they work.

His reporting in the financial crisis 2008 and thereafter shed light on the many shortcomings of the financial advice industry, from weak regulation to the collapse of many broker-dealers.

Bruce writes an award-winning column, On Advice, and his daily breaking news reports give clarity and insight into what’s happening behind closed doors at the largest brokerage firms in the country.

Before becoming a journalist, Bruce taught middle school and high school English in Manhattan and Caracas, Venezuela, for a decade. He is the co-author of a 2010 book, “Financial Serial Killers,” and has two children.

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Bruce Kelly
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King of Kansas
RIA NEWS OCT 23, 2023
King of Kansas

Peter Mallouk, owner of Creative Planning, owns a piece of a baseball team and has built a firm potentially worth billions.

Some potential RIA buyers know they missed the boat: Larry Roth
INDEPENDENT BROKER DEALERS OCT 20, 2023
Some potential RIA buyers know they missed the boat: Larry Roth

Buyers of RIAs face plenty of legacy questions, the veteran executive says.

Another new custodian enters the RIA market
CUSTODIAN OCT 19, 2023
Another new custodian enters the RIA market

Innovayte is targeting RIAs with $100 million to $800 million in assets and will be led by Catherine “Cat” Davies, a clearing and custody industry veteran.

Recession not likely, says Morgan Stanley's Gorman
WIREHOUSES OCT 18, 2023
Recession not likely, says Morgan Stanley's Gorman

'If ... you've got a client sitting on a lot of cash earning zero, I would hope you're telling them to put it into Treasuries or something,' Gorman said.

Bank of America sees decline in income for wealth group
WIREHOUSES OCT 17, 2023
Bank of America sees decline in income for wealth group

CEO Brian Moynihan calls the wealth management group 'the least efficient business in the platform.'

Wells Fargo advisors jumping internally — to FiNet
INDEPENDENT BROKER DEALERS OCT 16, 2023
Wells Fargo advisors jumping internally — to FiNet

'The bank is trying to keep advisors who would have left anyway and keep revenue in house,' one recruiter notes.

RIA M&A surges back in the third quarter: Report
RIA NEWS OCT 12, 2023
RIA M&A surges back in the third quarter: Report

The marketplace for registered investment advisors saw 'a rebound to levels of deal activity not seen since early 2022,' according to Echelon Partners.

Avantax CEO in line to receive $21.6 million golden parachute
INDEPENDENT BROKER DEALERS OCT 11, 2023
Avantax CEO in line to receive $21.6 million golden parachute

'Kudos to those guys for getting the deal done ... but it's jaw-dropping that's what they're getting paid,' one industry executive says.

Finra tags advisor for sales of GPB alternatives
ALTERNATIVES OCT 10, 2023
Finra tags advisor for sales of GPB alternatives

"It’s frustrating to see Finra charging brokers after the nail is in the coffin of [clients'] portfolios," one attorney says.

David Kowach's &Partners starts hiring advisors
PRACTICE MANAGEMENT OCT 05, 2023
David Kowach's &Partners starts hiring advisors

The new firm picks up advisors from Edward Jones and Wells Fargo.