Contextual Display Advertising

InvestmentNews is offering a new, enhanced form of online advertising for 2014: Targeted, contextual display.

All run-of-site ads will be partially targeted to the most relevant article topics and themes that are published on InvestmentNews.com each day. Your campaign will be concentrated against topics such as Investments, mutual funds and ETFs, broker-dealers and practice management. In addition, all contextual display advertisers will have the ability to provide white papers that will be distributed in a new “Featured Intel” newsletter during a campaign month. This newsletter is currently distributed to 99,000** InvestmentNews subscribers and advertisers will receive detailed lead generation reports off of downloads of their white papers.

Advertising Opportunities:

Leaderboard: 728×90
Super Leaderboard: 970×90
M-Rec 1: 300×250
M-Rec 2: 300×250
M-Rec 2: 300×600
Multimedia Banner: 300×60

*Frequency discount rates are available. For more information, please contact your regional sales manager.

About contextual display: InvestmentNews will target campaigns to topical tags based on advertiser type and inventory availability. The portion of the campaign targeted to specific topics may vary. A portion of all campaigns will be allocated to contextual display, while the balance will be allocated to general display. Run-of-Site ad units may be combined to receive the total impression rate level. Ad creative must be click initiated – video cannot auto play.Advertisers increasing from one rate level to the next may not receive rebates on previous ad schedules. In addition to the above rates, the advertiser is responsible for all additional ad-serving fees.

All prices are net and reflect cost per thousand impressions.

2014 prices valid from 07/01/2014 – 12/31/2014.

**Source: Cheetahmail as of 9/01/2013