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Heirs take money and run – from financial advisers

The ratio of 4-to-1 applies to most advisory businesses, yet few advisers are likely aware of it

The ratio of 4-to-1 applies to most advisory businesses, yet few advisers are likely aware of it.

It's the number of new accounts that an adviser must add to compensate for the revenue lost when an account leaves a firm through a generational transfer, according to consultant Rodney Zeeb.

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