Pricing wars: How to compete in an evolving industry
At the beginning of the fee revolution in the 1990s, 2% fees on top of the underlying mutual…
At the beginning of the fee revolution in the 1990s, 2% fees on top of the underlying mutual fund costs were not unusual. Since then, that pricing has steadily collapsed, and today, most advisers charge around 1%, with many using lower-cost institutional and exchange-traded-fund shares. Clients are
Learn more about reprints and licensing for this article.
