Clients reluctant to buy long term care insurance
Making a case for long term care insurance can be a challenge under any circumstances, but there are ways to increase awareness of the need.
Making a case for long term care insurance can be a challenge under any circumstances. But in this environment, clients nearing retirement who have seen the value of their portfolios decline may be particularly reluctant to consider a major new expense.
Digging deeper into the details of each clie
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