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Profitable Practices Webcasts

Profitable Practices webcasts are co-developed by the InvestmentNews editorial and IN Research teams and specifically focus on practice…

Profitable Practices webcasts are co-developed by the InvestmentNews editorial and IN Research teams and specifically focus on practice management topics that allow advisers to grow their business and improve their practices.

In 2013, our webcasts averaged over 500 registrants and had nearly 270 live attendees and 500 on-demand viewers.*

PROFITABLE PRACTICES WEBCAST TOPICS IN 2014 INCLUDE:
• How to survive an SEC examination
• Best Practices feature
• Succession planning
• How to protect your CRD record
• The importance of internal compliance
• and more

SPONSORSHIP BENEFITS INCLUDE:
Lead Generation

• Receive contact and demographic data of all registrants, broken out by live viewers, no-shows and those who submitted questions before and during the live event.
• Sponsors can place a whitepaper or other information-based offer on live event console page for download, and receive contact and demographic data of all registrants who downloaded collateral.

Branding Exposure
• Two dedicated email blasts to IN’s marketing list of over 158K names
• Logo in two print ads in IN issues leading up to the webcast
• Logo appears on web ads that run at least 65K impressions on IN.com
• Logo appears on registration/confirmation pages and email reminders
• Sponsors can provide customized slide presentation for live event
• Sponsors receive live recognition from moderator
• Sponsors may run flash presentation (:30 sec max) prior to start time

Post-event Exposure
• Webcasts are archived for one year for on-demand viewing.

POST-EVENT OFFERING
One week following the live webcast, sponsors have the opportunity to underwrite a dedicated re-cap e-newsletter that includes editorial coverage of webcast, sponsor takeover ad units, white paper in “Featured White Paper” section (with leads) and direct links to webcast replay (with additional reporting 30-days post-event). E-newsletter is sent to all individuals who open webcast promo emails (approximately 25K-40K individuals.

Exclusive Sponsorship Price
Each Webcast $18,000**
Post-Event E-Newsletter $7,000

All prices are net.
2014 prices valid from 07/01/2014 – 12/31/2014.
*Source: ON24, 11/20/2013
*15% discount available for exclusive sponsorship of three webcasts within calendar year.

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