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Tech Connect E-newsletter

The world of technology inhabited by today’s adviser can be a minefield. With Tech Connect, InvestmentNews’ technology newsletter,…

The world of technology inhabited by today’s adviser can be a minefield. With Tech Connect, InvestmentNews’ technology newsletter, we keep financial advisers up-to-date on the latest trends in tech that matter most to them.

Tech Connect covers:
• Stories on what will help advisers attain greater efficiency in their practice such as document management and CRM software.
• Primers on how new initiatives like XBRL can help or hinder.
• Survey results showing the penetration of software and services among their peers.
• In-depth comparisons of financial planning, asset allocation, and portfolio management solutions.
• Stories about technology developed specifically for advisers.

Targeted Circulation
Delivered on the second Wednesday of every month to 84,000* readers. Tech Connect has an open rate of 17%.*

White paper Listing
Every advertiser also has the option of including a white paper in the same issue of the newsletter in which their ad appears. White papers will all be included in the “Featured Intel” section in the body of the newsletter.

Lead Generation Extension Program
For an additional flat fee of $2,000 (ad unit costs not included), advertisers can purchase all of the contact information of individuals who have downloaded their white papers during the 30-day period after the newsletter has been distributed.

Advertising Opportunities

Leaderboard (728 x 90)
M-Rec 1 (300 x 250)
M-Rec 2 (300 x 250)
M-Rec (300 x 600)
Takeover: Leaderboard 1 (728 x 90), M-Rec 1 and 2 (300 x 250)
OR Leaderboard (728 x 90) and M-Rec (300 x 600)

2014 Price**
Leaderboard  $2,300
M-Rec 1  $2,300
M-Rec 2  $2,300
300 x 600 (RH)  $3,400
Takeover  $5,800

**Frequency discount rates are available and may be combined with all topical e-newsletters. For more information, please contact your regional sales manager.

All prices are net.
2014 prices valid from 07/01/2014 – 12/31/2014.

*Source: CheetahMail, 06/01/2013

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