Wells Fargo loses $145 million advisor to LPL

Broomall, Pennsylvania-based David W. Rodgers moves for “breadth and depth of services.”

LPL Financial has announced yet another financial advisor joining its platform. David W. Rodgers has joined LPL Financial’s broker-dealer, RIA and custodial platforms, aligning with Independent Advisor Group, and comes with $145 million in advisory, brokerage and retirement plan assets.

Broomall, Pennsylvania-based Rodgers, who is joining LPL from Wells Fargo Advisors, where he was senior vice president, says he has grown his practice organically by providing goals-based, personalized financial planning for families, individuals and business owners.

“I focus heavily on financial planning and putting the right investment strategies in place to help clients work toward their goals and make the most of their investments,” Rodgers said in a statement.

“During the due diligence process, I quickly became impressed with LPL’s depth and breadth of resources, particularly the robust financial planning platform, top-tiered investment strategies and research,” he said in the statement. “It was clear that LPL would put my clients in the best position as they seek to maximize their returns and reduce risks, all while receiving a higher level of service. I’m also fortunate to be joining an experienced group of advisors at IAG and will have access to a seasoned support team, localized services, guidance and oversight so that I can stay focused on clients.”

Rodgers started his career in financial planning as an advisor with UBS in 2008.

LPL have made a number of similar announcement over the last few weeks, including Jason Johnson ($400 million in AUM), the Sopher team ($200 million) and Indiana’s Scott Hartman and Adam Johnston ($375 million), to name just a few.