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Private equity firm takes stake in $50 billion Creative Planning

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General Atlantic is becoming a minority owner as Creative Planning continues to expand

Private equity firm General Atlantic has made an undisclosed minority investment in Creative Planning, a registered investment adviser managing $50 billion that is based in Overland Park, Kan., and New York.

Peter Mallouk, chief executive of Creative Planning, will continue to lead the business and maintain a majority, controlling stake.

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